One of the many advantages of opting to create news article posts at your blog is the fact that they often make very effective link bait. In other words you will find that many other loggers and site owners tend to create one way links from their site pointing to your article.

You can post a non-news article piece at your blog that readers will greatly appreciate and find very valuable. They will simply appreciate it and that will be the end of it. Very few will even bother to leave a thank you comment note. But when you post a news article based on a subject of public interest, everything changes at your blog. People will leave comments, some of them very strongly disagreeing with what you have to say. There are bloggers who get very upset when somebody disagrees with what they have to say when instead they should be delighted, because disagreement creates debate and the more heated the debate at your blog, the higher the traffic you will tend to attract. In fact some bloggers have a deliberate policy of saying controversial things in their news article posts in their blogs, knowing full well that this is in fact one of the most effective ways of generating traffic anywhere. And the most wonderful thing that will tend to happen with news article posts is that within a very short time, you will find that you have rapidly accumulated lots of links pointing at your blog.

Later in this series we will discuss how practically any blog can create news article posts that are relevant to the subject, topic of the blog and still present them in the blogger's personal style. This means that literally anybody can benefit from the power of news article posts at their blog.